Responsible for Michelin Tyres distribution network (GT) in Chandigarh, Punjab, Himachal Pradesh, Haryana & Jammu & Kashmir - Formulating strategies & Sales plan for overall accomplishment of top and bottom-line profitability for the region and leading the sales team for ensuring the achievement of the assigned targets & ensuring expansion of customer base in the region for both Passenger Car & 2Wheel tyres.  Finalizing and deploying business plan/targets for the region with the team and dealers in terms of revenues, volumes sell-in, sell-out & market share on a monthly/quarterly/yearly basis and conducting periodic reviews and monitoring for adherence.  Developing new network & existing accounts to increase share of wallet, maintaining yearon year growth based on product range/mix and conducting different drives to give a boost to the sales.  Organizing market promotion activities in collaboration with the marketing team for customer interaction/engagement, boost secondary sales and penetration in the market.  Sales forecasting & Managed/analyzed stock levels/inventory of all categories. Make key decisions to rotate stock and minimize aging. Replenishment orders to safeguard the adequate stock level.  Tracking competition and market trends on regular basis focusing on prices and products.  Analyzed Sales reports to identify opportunities & risks, re-prioritize resources to maximize sales opportunities.  Performed continuous visits to all POS locations and ensure that the company standards are met in all of them (product range, mix, display, etc.). Achievements:  Achieved highest sales of all time in last 3 years, achieved 139% & 133% of overall growth & in recognition, got selected for foreign trip 2 years in a row. Channel Sales